A & B testing, also known as split testing can help you determine what is working and what isn’t working. The concept is simple, create two similar campaigns, however when creating your campaign create two separate price points, adjust your profit margins, create two unique URL’s, apply the campaigns to separate campaign categories and finally add creative campaign tags.  Upon deployment try targeting your unique URL to different channels, use social media and email to get the word out. After doing this for three to five days measure your results to see what is working best and then duplicate the process for all of your campaigns.

These are just a few ideas on how to utilize and measure your marketing results using the SmarDIY campaign marketing tools available. To learn more subscribe to our “Digital Marketing Tips & Tricks Newsletter” to learn more or visit the “SmarDIY Academy” to get a more detailed approach to modern day marketing and sales via social commerce.

Our email marketing deck was designed and developed to help SmarDIY members create and deploy successful email campaigns in minutes, not hours or days. By creating specific email design folders members can find exactly what they need in a matter of a couple clicks or minutes. Each file was prepared as a template, making editing and updating fast and simple. We even created different file formats for those that prefer editing or revising in Illustrator over Corel or vise versus. Ultimately the goal was to help each campaign achieve their goals and create a super simple yet professional looking email campaigns via the SmarDIY email marketing deck that caters to all mail platforms and service provider including but not limited to Gmail, Outlook, Yahoo, Constant Contact, Mail Chimp, Marketo,  Sales Force and more.

Each email design file was setup as template, enabling members with very little design experience the ability to add their campaign products, relative images/ pictures and text to each layer that is identified and highlighted throughout each template design. You can literally copy and paste your images and text to each email design file, select save file as, enter a name that identifies your campaign, upload them to your preferred email provider/ client and deploy (send) to your list of contacts, friends, family, co-workers, campaign team members and supporters.

Now you can target your email contacts via Gmail, Outlook, Yahoo, Mail Chimp, Constant Contact and more in a matter of minutes, not days, week or months. Better yet you will have a professional looking email marketing campaign that is designed to help you hit your campaign goals with ease.